Mobile Growth Knowledge Base

All the ASO terms you should know, no matter if you are new to ASO or beeing doing ASO for years.

ASO

WHAT YOU’LL LEARN

App Store Optimization (ASO)…

Mobile Attribution

WHAT YOU’LL LEARN

Mobile Attribution in ASO is not as simple as it may sound… 

6 RESOURCES

E

Cross-platform attribution

E

Apple Search ads

E

Last Touch attribution

E

Multi-Touch Attribution

Mobile User Journey

WHAT YOU’LL LEARN

The mobile user journey is extremely important to understand as untangling the dynamics of the journey, and understanding what are the biggest drivers that get users to install an app is the key to maximize growth.